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Monday, Feb 23, 2026

Scholz Champions EU-Wide E-Vehicle Incentives Amid Ford Layoff Plans

With over 2,900 jobs at stake in Cologne, the German Chancellor rallies for a cohesive European approach to bolster electric vehicle sales.
During a visit to Ford's Cologne plant on Tuesday, German Chancellor Olaf Scholz called for robust, EU-wide incentives to boost the sale of electric vehicles.

This visit comes at a critical juncture as Ford plans to downsize its workforce by 2,900 jobs in Cologne and a total of 4,000 across Europe by 2027.

Addressing Ford employees, Scholz underlined the necessity for Europe to present a united front in propelling the electric vehicle sector forward.

'We need a sales promotion strategy that works across Europe,' Scholz asserted, suggesting that ideally, this would be accompanied by a continent-wide expansion of charging infrastructure.

Scholz's remarks come as Germany seeks to maintain its standing as a global industrial leader, particularly as the global auto industry pivots towards sustainable energy solutions.

The Ford workers' council has been vocal in its demands for political support, urging policymakers to send an unambiguous message backing the electric transition.

Their apprehension lies in the wavering political support which hampers consumer confidence in purchasing electric vehicles and complicates legislative foresight.

Specifically, the council has emphasized the importance of introducing subsidy schemes to stimulate market demand within the German electric vehicle segment.

The stark reality of Ford's employment cutbacks reflects the hesitancies faced by traditional automakers who are grappling with the swift electric evolution.

In Cologne, where the automotive firm employs approximately 12,000 individuals, nearly a quarter of the workforce faces redundancy.

This looming job insecurity underscores the critical role of government initiatives in cushioning the impact and ensuring a smooth transition to an electrified auto landscape.

In his speech, Scholz reaffirmed Germany's commitment to remain a formidable industrial power.

Yet, bridging national policy with broader European frameworks may prove pivotal as the continent embarks on a green revolution.

The Chancellor's visit may well serve as a clarion call for synchronized policy-making to achieve sustainable industrial transformation, with implications resonating beyond German borders.
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